This yr, nonprofits and donors got here collectively for a historic GivingTuesday 2024 to create a record-breaking day of generosity. Over $3.6 billion was donated in the USA alone, with over 36 million individuals taking part in GivingTuesday by means of donations, acts of kindness, and volunteering. On the Mightycause platform, nonprofits raised over $19 million, with greater than $20,000 in prizes disbursed to organizations making a distinction.
The success of GivingTuesday exhibits the facility of what nonprofits can accomplish when individuals come collectively to make a distinction.
With 1000’s of nonprofits utilizing Mightycause to host their GivingTuesday marketing campaign, we wish to spotlight six organizations and fundraisers on Mightycause that embraced the spirit of GivingTuesday to boost funds and develop their mission.
Self-eSTEM’s Give Fairness to Fairness (GE2E) 2024 GivingTuesday marketing campaign regarded to broaden and scale the operational capability of their packages for bipoc innovators. They utilized peer-to-peer fundraising and Mightycause’s occasion fundraising instruments to drive for his or her mission, amplifying the voices of bipoc ladies in STEM. Their marketing campaign web page provided a complete view of their efforts, together with a breakdown of how funds shall be used, compelling causes to offer, a year-end giving supporter toolkit, and impactful tales from ladies who participated of their packages. They encourage donors to hitch their mission and have raised up to now over $400,000!
Hilliard Meals Pantry Plus’s GivingTuesday marketing campaign invited donors to hitch the trouble to make sure no household of their group goes hungry. They showcased the facility of donor assist by highlighting previous successes and setting bold targets for the long run. By inspiring donors to be a part of their rising mission to struggle starvation, they surpassed their $100,000 objective!
Darkness Rising Venture’s GivingTuesday marketing campaign targeted on their nationwide REBUILD program, which helps fund 10 remedy classes for previously incarcerated and justice-impacted individuals of coloration and likewise connects them with culturally competent therapists of coloration. They created belief and transparency with their donors by offering an in depth finances breakdown and an infographic with key program metrics. In addition they shared and created content material that confirmed the affect of their program. With laborious work and the assistance of beneficiant donors, they raised over $150,000!
The Performing Animal Welfare Society (PAWS) GivingTuesday marketing campaign raised funds to assist the care of elephants, the costliest animal PAWS offers take care of. PAWS offered an in depth value breakdown for caring for these elephants. They broke down the price by how a lot it took to take care of one wholesome elephant monthly. PAWS raised over $60,000 for his or her elephants by providing transparency and clear affect to their donors.
Dealing with Ahead to Finish Homelessness leveraged the facility of peer-to-peer fundraising to rally their group for his or her GivingTuesday marketing campaign. By encouraging supporters to change into GivingTuesday Ambassadors, they empowered people to create private fundraising pages, share their tales, and encourage others to offer. They surpassed their objective and raised over $80,000, which would supply a full month of steady housing and supportive providers for 80 households.
GivingTuesday 2024 demonstrated the extraordinary energy of collective generosity. Nonprofits on Mightycause leveraged progressive instruments and passionate storytelling to mobilize their communities and create lasting affect.
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