Berlin-based FinTech Pliant has acquired the Vienna-based Insurtech startup hello.well being to allow Pliant to use its fee experience to the insurance coverage sector whereas additionally gaining precious industry-specific know-how.
This marks the corporate’s second acquisition following the acquisition of Friday Finance in 2023. hello.well being will proceed to function independently, whereas benefiting from Pliant’s assist and infrastructure to extend the power, stability, and effectivity of its product providing.
“hello.well being has developed a powerful resolution on the intersection of FinTech and insurance coverage. By embedding a fee possibility into the submission course of, they’re revolutionising what has historically been a cumbersome reimbursement workflow and creating actual worth within the course of. That’s precisely our ambition: to make complicated operational workflows digitally easy,” mentioned Malte Rau, CEO of Pliant.
Based in 2020, Pliant helps over 3,500 companies and greater than 20 companions globally. As a licensed e-money establishment (EMI), they concern Visa-powered bank cards in 11 currencies throughout greater than 30 international locations, serving to corporations streamline and simplify funds.
Their modular, API-first platform helps companies streamline spending, enhance money circulate, and combine funds into their monetary workflows. Designed for industries with complicated fee wants, resembling journey and fleet, Pliant goals to allow better effectivity, management, and profitability.
They serve two major buyer segments:
- Firms trying to optimise operational processes by intuitive apps and APIs, gaining management, automation, and monetary flexibility by prolonged credit score traces.
- Firms resembling monetary software program platforms, ERP suppliers, and banks that wish to
launch or improve their bank card choices utilizing Pliant’s embedded finance and white-label options.
Pilant has developed a digital interface between insurance coverage carriers and clients. Through the use of a fee card, insured people not must pay upfront and might submit invoices (e.g. healthcare invoices and prescriptions) for reimbursement instantly through a cell app.
hello.well being was based in 2019 by Fredrik Debong (Co-founder of mySugr) and Sebastian Gruber (previously McKinsey).
“Our partnership with Pliant permits us to assume even larger about our mission. Collectively, we have now the chance to remodel monetary processes within the insurance coverage and healthcare industries – eliminating the cumbersome reimbursement procedures and considerably enhancing the expertise for each customers and healthcare suppliers,” mentioned Sebastian Gruber, CEO and Co-founder of hello.well being.
This strategic acquisition reinforces Pliant’s technique of mixing a funds platform with deep {industry} know-how. Whereas Pliant already handles digital card and fee infrastructure for banks, the acquisition of hello.well being brings insurance-specific experience to the corporate.
