The London Marathon 2025 public poll has now closed. Is your charity in planning mode?
At the moment we’re asserting three new methods we’re going to assist your charity elevate much more cash in London Marathon subsequent yr.
As a result of JustGiving isn’t simply the world’s most trusted fundraising platform. It’s essentially the most trusted London Marathon fundraising platform. In 2024, charities used JustGiving to boost over £42 million in London Marathon – essentially the most raised on any platform!
It’s time to fulfill your targets sooner, get your trigger in entrance of extra individuals, and get your supporters elevating more cash and sooner.
Listed below are just some of our thrilling plans – with much more coming quickly!
Key data
• Charities raised extra on JustGiving in London Marathon 2024 than some other platform (+£42 million)
• JustGiving is asserting new methods charities and fundraisers can elevate extra in London Marathon.
• They embody free £2,000 donations, weekly giveaways, fundraiser competitions, and extra.
Methods we’re serving to your charity elevate extra in London Marathon 2025
Listed below are just some issues we’ve received cooking to assist JustGiving fundraisers elevate extra in your trigger in London Marathon 2025. Pop these in your diary to profit from your fundraising within the run as much as race day. Don’t overlook to incorporate them in your stewardship to verify supporters find out about them!
Free £5 donations for 4,000 London Marathon fundraisers utilizing JustGiving
Encourage your fundraisers to make JustGiving pages as quickly as you settle for them, as a result of we’ll get their fundraising kickstarted early.
Beginning in June 2024, we’re giving 4,000 London Marathon runners a £5 donation once they create their JustGiving Fundraising Web page! Plus, we all know that fundraisers who create their web page early elevate extra on common!
Free £2,000 donations to a few JustGiving fundraisers
Encourage your runners to boost cash on JustGiving and so they may elevate a pair additional thousand kilos for you – with out doing something! From September – November 2024, London Marathon fundraisers who get donations on JustGiving can be entered right into a draw for a £2,000 bonus donation -with one fortunate winner every month!
£100 donation giveaways each week till race day
Why don’t we preserve the momentum going? Beginning early in 2025, each week till race day, we’re making a gift of a £100 donation to at least one fortunate fundraiser utilizing JustGiving.
Each donation made to a fundraiser’s London Marathon web page counts as an entry… so the extra donations somebody racks up, the extra probabilities they should win!
Create a Marketing campaign Web page
Bought locations in London Marathon 2025 or know you’ll have poll runners? Right here’s the way to create your JustGiving Marketing campaign Web page quick and simple:
- First, log into your charity account, or make an account.
- Go to Campaigns and click on Create a marketing campaign.
- Observe these steps to make your Marketing campaign Web page look excellent!
- Join your Marketing campaign Web page to the London Marathon Occasion utilizing Occasion ID 8739305.
See examples from charities that met their London Marathon fundraising targets:
What different methods does JustGiving assist charities?
It doesn’t cease there! You and your supporters deserve the most effective. Listed below are a number of extra methods we assist charities elevate more cash with JustGiving.
- Increase more cash with personalised fundraising journeys
JustGiving’s extremely personalised, behavioural onboarding, teaching, and celebration fundraiser electronic mail journeys have pushed 50 million donations (!) since we launched them in 2020…plus, supporters who obtain them elevate 6% extra.


- Get a highlight in your mission
We love sharing fundraisers and their pages on social media with our 400,000 followers! In 2024, our London Marathon content material on social received 5.2 million impressions, 300,000 engagements! That is normally amplified additional in case you have fundraisers with unimaginable tales, celebrities, or influencers working for you!
For instance, 1.2 million individuals noticed when we caught up with The Sidemen’s Ethan Payne, who ran the marathon to assist the Single Homeless Mission.
And 32,000 individuals loved our function on Laura, who ran the London Marathon with a 30 kilogram fridge on her again, and raised over £14,000 for Rays of Sunshine! - Get in-person assist (and plenty of noise-making)
One factor concerning the JustGiving Cheer Squad: we at all times present up. You’ll catch us on the Tower Bridge displaying assist in your charity and your fundraisers on race day.


- Make modifications and put up updates any time with 24/7 entry
With JustGiving, your charity can entry its fundraising and fundraiser web page creation 24/7. Which means uninterrupted, always-on entry to your on-line fundraising any time you want it.
- Get pleasure from optimised and environment friendly donation checkout expertise
We’ve received your again! Our staff of researchers are at all times testing what works greatest to optimise your donor expertise and drive conversions on JustGiving.
- Grow to be the skilled with many years {of professional} recommendation
We simply launched our model new 2025 JustGiving Information to London Marathon, plus have a complete library of skilled London Marathon buyer tales, how-to guides, and different charity assets on our JustGiving Charity Weblog!
- Assist your runners with our Runna partnership
JustGiving fundraisers get a particular cope with Runna, the UK’s no. 1 run coaching app, with personalised coaching plans and their first two weeks free!
- Assist your runners elevate extra with devoted assets
Our London Marathon Publication is created only for fundraisers, with our high tricks to make the proper web page, discover ways to ask for donations, and extra.
Prepared? We’re proper right here with you – let’s make this your greatest London Marathon ever.